How-to Blogs and Tutorials

This format is the top choice for bloggers due to its tried-and-tested formula. One of the most frequently searched terms, this style of article is extremely effective at boosting search engine optimisation and expanding your readership.

'How-to' blogs and tutorials explain a process to readers by breaking it down into manageable stages. Due to its succinct style, this type of article could be as short as a simple recipe, or as long as a complex step-by-step procedure.

This format is most powerful when combined with instructional video content.

Here are some sample list-based articles we have written. All rights reserved by Lorraine Venables 2017.


Request: Write a recipe for a summer salad.

Word count: Under 350 words

Keywords: summer salad, summertime, sunshine

Chicken and Avocado Summer Salad

Summertime is here and the weather is heating up. If you’re anything like me, you have a treasure chest of go-to summer dishes that are easy to whip up quickly, giving you more time to enjoy the sun. This recipe is a take on the classic chicken and avocado salad, with a fresh twist that will tickle your taste buds this summer.

One great thing about this recipe is that you can make up several batches to keep in the fridge for up to 3 days. This will save you time in the kitchen and ensure that you have healthy meals in the fridge for any hungry tummies to tuck into.

Prep time: 10 minutes

Cook time: 10 minutes


1 chicken breast (with or without skin)

Half a medium avocado

2 tbsp good quality olive oil

1 medium tomato, chopped

Half a small red onion, diced

1 carrot, grated

Half a green apple, diced

Handful of rocket/baby leaf spinach/watercress

Juice of half a lemon

1 tsp cider vinegar

Fresh coriander to taste

Step 1

Rub your chicken breast with one teaspoon of olive oil, and season with a little salt and pepper. Grill the chicken breast for 4 or 5 minutes on each side, making sure that it is cooked through.

Step 2 

Mix the avocado, tomato, onion, grated carrot, rocket/spinach/watercress leaves and apple in a bowl. Drizzle the lemon juice over it and mix it thoroughly as this stops the ingredients from turning brown.

Slice the chicken and leave it to cool for a few minutes.

Step 3 

Combine the remaining olive oil and cider vinegar. If you are serving immediately, place the chicken slices on top and toss the salad in this dressing. Sprinkle with the freshly chopped coriander for a delightful aroma.

Step 4 

If you are preparing meals for the fridge, put the dressing and the chopped coriander in a separate pot so that your salad doesn’t get soggy.

Step 5 

Pour yourself a cold drink and enjoy your salad in the sunshine!


Title: 5 Important Rules Of Buying The Perfect Wig

Word count: 1000+

Keywords: wig, buying a wig, hair extensions, human-hair wig

5 Important Rules Of Buying The Perfect Wig

For many of us, the thought of buying a wig can be a daunting prospect. The first thing that comes to mind is an image of an itchy, obviously artificial wig. With such a huge range of colours and styles to choose from, where do you even start? Well, you will be pleased to know that it’s not as difficult and time-consuming as you may have thought. Our experts at [client's name removed] have put together this list of 5 essential rules for choosing the perfect human-hair wig to make it as easy for possible to get the beautiful, natural look you desire.

1. Measure your head

That isn’t as difficult as it sounds, I promise. You only need to take three measurements: ear-to-ear, circumference, and front-to-back. This will give you an idea of the size and shape of your head. All of the wigs come with adjustable straps which allow them to fit securely to any head shape. Once you have completed this first step, you can then move onto choosing from our wide selection of different styles.

2. Choose your style

So let’s start with the basics. Do you want to play it safe and stick with a style that you have tried before or are you looking for a fresh new look? If this is the first time you are buying a wig, it’s often a good idea to start with something similar to your regular style. This will help you to get used to wearing a human-hair wig, and boost your confidence in a subtle way. One of the fabulous advantages of wearing a wig is that you have the freedom to try a completely new style once you are ready to start experimenting. Your style will depend on several factors including; the shape of your face, your lifestyle, and your hair styling needs. The most common face shape is oval, and this suits almost all styles of wig. For round or square shaped faces, choosing a wig that adds height will give you the most flattering look. The best styles for heart or diamond-shaped faces are those with bangs around the eyes. For pear or oblong shaped faces, some soft and volumized layers will offer a flattering shape to your silhouette.

3. Choose your length, colour and texture

The length of your wig will also have a dramatic effect on your overall look. Choose from a wide range of lengths and textures, from the short and sleek bob or classic silky-straight style to the vivacious and fun kinky Afro or sexy, luscious waves. The choice is yours. Many of our customers choose more than one style so that they can create different looks depending on the occasion, the weather, or simply their mood.

We all have a closet full of clothes to choose from, so why not give ourselves the luxury of different hairstyles? With our beautifully natural human-hair wigs, you can do just that. Whether you want to go for a fun and feisty Afro or a chic and sexy bob, we have a gorgeous human-hair wig to suit you. All of our styles are available in shades that will accentuate your skin tone to create a natural look.

4. Choose your wig type

[client's name removed] offers a huge range of beautiful human-hair wigs to suit every lifestyle. If you have an active lifestyle, you will need to select a wig that will keep up with you. With a little bit of knowledge about the different types of human-hair wig we offer, you’ll be doing downward facing dog with confidence in no time! Lace front wigs have a sheer base made of lace that covers the front part of the wearer’s head, creating a stunning, natural look that is indistinguishable from your own hair. Full lace wigs are similar to lace-front wigs, except that lace base covers the whole head, rather than just the front. That makes them more versatile for those of you who like to style your human-hair wigs in a variety of ways. Hair closures, otherwise known as hair extensions, offer a super easy and subtle option if you just want to accentuate your best features. These are simple to put in and take out and add beautifully shiny length to your natural hair. Human hair weave is made of 100% virgin Brazilian hair and comes in a range of styles to suit your unique needs. Our 360 lace wigs come pre-sewn with a lace bundle that stretches around the head and offers greater parting room than the lace front and full lace human-hair wigs. The crown has more wefts, which give the wearer more density for a stunning, full look.

5. Have some fun

If you have ever gazed longingly at Beyoncé’s flowing locks and wished you could have hair like hers, I’m here to tell you that you can! With so much versatility available at your fingertips, you really do have the freedom to find beautiful human-hair wigs to suit you. At [client's name removed], we are passionate about providing our customers with top-quality, 100% natural human-hair wigs that will transform your whole look and put a gorgeous smile on your face. Check out our celebrity wigs section for some inspiration. We would love you to tell us if there is a celebrity whose hair you have been admiring lately.

One expert tip to make your human-hair wig experience so much more enjoyable is to simply wear it with confidence. You may feel a little self-conscious to begin with, but if you do your best to wear it with confidence, soon enough you will notice the compliments come pouring in! Our 100% natural human-hair wigs have been created with you in mind and are designed to last. By investing a little time to wash your wig with a mild shampoo once a week, your wig will be smelling gorgeous and looking fresh for years to come. Many of our customers comment on how much easier it is than having to care for their own hair.

One of the best things about wearing a wig is that you have the flexibility to choose a hairstyle each day that suits your mood, or match your hair to your outfit to make your style pop. The options are limitless! You deserve to feel amazing every day, so what’s stopping you? Get the gorgeous human-hair wig you desire today.

Our writer

Lorraine has been teaching English as a Second Language, writing and proofreading for seven years and is currently studying part-time for a BA in English Language and Literature.

"I believe that open communication is an essential part of any project and I always aim to please, so just let me know what you need. I am very flexible and professional and I am open to researching any topic to create accurate, compelling and original content that will really appeal to your readership."

Find out more about Lorraine

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